Marketing
Director of Growth Marketing
tennr · New York City Office
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Role snapshot
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Job decoded
Company & role requirements
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tennr
Company Description Today, when you go to your doctor and get referred to a specialist, your doctor sends out a referral and tells you, "They'll be in touch soon." So you wait…
Requirements
What this role asks for
- 7+ years of experience, mixing strategy work (management consulting at MBB or similar, investment banking, or private equity) with at least 3 years at a high-growth startup in strategy, business operations, growth, or…
- First-principles thinking. You can take an ambiguous problem, identify the outcome that matters, break it into its drivers, and design a practical path forward.
- Quantitative fluency. You build your own models, write your own SQL. and can use imperfect data to find performance gaps, make tradeoffs, and tell whether a strategy is working.
- Operator instincts. You move between setting direction and getting into the details required to make something work, and you keep multiple workstreams moving without losing the important details.
- Program execution. You've delivered high-stakes programs with hard dates, outside partners, and fixed budgets, and you know what has to be true weeks before the day.
- Presence. You can represent Tennr with senior operators and customers, and earn their trust quickly.
- Cross-functional leadership. You create clarity, establish accountability, and drive decisions across teams you don't manage.
- Ownership. You own the outcome, not just the inputs, and you follow up until the work is done. You've rebuilt a playbook from first principles before and want to do it again.
Core responsibilities
What you will actually own
- Goals & Metrics: Own Tennr's marketing-sourced pipeline target and set the channel goals that roll up into it. Break it into its drivers: CPL, CPQL, conversion to opportunity, and pipeline contribution by segment and…
- Roadmap: Diagnose the biggest opportunities and constraints across verticals, products, and channels. Form a clear point of view on where Growth should invest and what it should deprioritize, and defend that call with…
- Planning: Turn the roadmap into a short list of initiatives with owners, success metrics, budget, and headcount. Run annual and quarterly planning for Growth, allocate budget across channels, including direct programs…
- Operating System: Design the cadences, dashboards, and decision forums that surface performance gaps early and turn them into action. Partner with Sales on pipeline reviews, keep conversion signal clean from first touch…
- Strategic Projects: Lead the high-stakes growth questions as they come up, such as how to enter a new vertical, how to take a new product to market, or how to position against a competitor, and bring the analysis that…
- Direct Programs: Own the programs that put Tennr in front of buyers and customers directly. Decide which ones earn investment, run them against a fixed budget and date, and hold them to the same pipeline standard as…
Hard skills
Required skill checklist
Your match
Your fit score & gaps
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Knowledge related to this role
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- The core goals and common deliverables of Director of Growth Marketing
- How Marketing usually sets priorities
- The communication and documentation habits that matter in remote collaboration
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Why are you interested in this Director of Growth Marketing role at tennr?
Start with role fit, then show your understanding of the business, and finish with the outcome you can help create.
Walk me through a project that best shows your fit for Director of Growth Marketing.
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